Mohamed
Okab.
I am Mohamed Okab, a Senior Growth Marketer with over 4 years of experience managing and scaling high-budget paid campaigns across the GCC market. I specialize in building data-driven growth engines that focus on maximizing ROAS and measurable business scaling. By combining creative strategy with deep technical expertise in Media Buying, business development and Conversion Rate Optimization (CRO), I ensure that every visitor journey is optimized for peak performance.
Extensive hands-on experience in Meta (Facebook & Instagram), TikTok, and Google Ads.
Proven track record in the Perfume & Cosmetics niche (Heaven Scents), alongside Electronics and Home Appliances.
Scaled a multi-platform campaign to 18,000 orders within just 45 days.
Deep understanding of consumer behavior in Saudi Arabia, UAE and Kuwait, allowing hyper-targeted regional messaging.
Numbers, not noise.
Raw ad-manager reports from campaigns run across the GCC. Tap any report to read it full size.
Creative that converts.
I have strong and extensive experience in creating high-performing ad creatives. I deeply understand how to build the right creative angle that grabs attention and drives sales, especially in competitive markets like the Gulf region. My focus is always on content that converts — not just looks good — by identifying and applying the right emotional and strategic angles for each product.
Built to convert.
I build high-converting landing pages tailored for performance marketing — structured to guide the user smoothly toward action, with clear headlines, strong calls-to-action and optimized mobile experience. Built on a deep understanding of user behavior, product positioning and conversion-focused design, especially for the Gulf market. Tracking tools and A/B testing are integrated to constantly improve performance and reduce drop-off.